Your association’s renewal strategy is one of most important factors in retaining members and attaining your growth aspirations. In 2022, reinventing your renewal strategy will be the key to ensuring your success. Renewal Strategies must encompass more than just your communications plan, but your member journey, digital pathways, and value add automation. This workshop-style training is designed specifically to help association executives and managers to navigate their renewal strategy, learning through real-world scenarios and examples. This course is not technical and not aligned to any products. It will help any association executive or manager working across membership, communications, marketing or finance to enhance your approach to renewals, retention and growth. Please note this is a Term 1 Course. Purchasing a passport for this course will be based on the purchase of Terms 1-4.